Ever wondered if your marketing agency are getting the better deal from your advertising? Are they very keen for you to spend your cash with a particular company? As a professional company with an ear to the ground, many times we've been aware of bad practice. It's often the case that where there's money to be made, incentives can change hands as quickly as a hot knife cuts through butter... Read more to see if there's anything which matches your current marketing situation.
Do you really want your marketing spend to last a couple of days? Click read more to find out the issues surround Newspaper advertising...
We always wonder when a client says paper advertising doesn't work for them It's worth going back to basics, working out where you've advertised, with what size and type of advert, and for how long. There are so many variables that are important to gaining success with paper marketing, but if you DO get it right, paper marketing can be one of the most productive forms of marketing available.
Once you’ve Planned Your Budget for the year the next step is to investigate your options.
You’ll be familiar with the term ‘shelf-life’, but we’re not talking about perishable food products!
We often find that many businesses we come across have their own ‘comfort blanket’.