Trending, is this really Social Media’s cream of the crop?

Just really how tiresome can social media get

If you’re registered on the social media platforms you will regularly receive Trending emails which will contain posts about subjects achieving the highest levels of traffic.  I’m afraid that across the team at Advertising Inspector, the opinion is we rarely find anything of interest in these Trending emails.  They can be manipulated, so if you are a member of a horse riding society, and all 3,500 of you go online at the same time, posting about a specific subject, then you can also find your message being incorporated in the Trending emails reaching a much wider audience.  You have to ask if this is a great way to use your time?  I’m sure the social media companies love this because it just goes to boost their figures to potential advertisers, but wouldn’t you feel you’d been manipulated?

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